The Swiss Medmix AG is one of the world’s leading companies for solutions for high-precision mixing, dosing and application of liquids. Our approach to redesigning the product catalog, website and newsletter of the dental division was as simple as it was logical. What could be more obvious than to translate the mixing technology of the products 1:1 into the corporate design? In concrete terms, this meant mixing colors. And this is not only conceptually well thought-out, but also creates a real eye-catcher in the rather conservative environment of the dental industry. Eye-catching, striking, colorful.